Every year when Callaway Golf comes out with a new driver, it is added to our Callaway Customs program. When we added the Epic Flash Driver to our customs program in 2019, we needed a way to let golfers know they could order our new driver in up to one thousand different color combinations.

I oversaw the creative direction of this piece. I was responsible for all of the animation and editing. All of the animations were done in Cinema 4D and Adobe After Effects. The sequences were rendered with Redshift.